It's changed slightly from my original ideas, but defiantly for the better!
I'm still working to the same brief, I've not altered it in anyway. I'm creating a postable leaflet, that once opened up, transforms into a poster.
It's designed to be sent out to existing practicing designers, working in studio's and other office-like environments. Where they open it up and firstly read about some changes they could do in the working environment to reduce their environmental footprint. Open it up again and it reveals some facts and figures about the harm that some basic stuff can cause the environment and then open it up again, this time the final time, and it reveals an A2 poster, for the designer to then put up in their studio/office for the workers to see and give them advice on the little things they can do to be more green.
This is the poster, that the leaflet folds out into, to be pinned up on a wall...
The layout of the other side of the poster, of the leaflet that provides the facts and figures and the 'envelope' design as it would be sent out.
As you might see the poster on the wall of a studio
The 'envelope' as the leaflet/poster would be sent out. Space for an address label and a stamp
As you would receive information from the leaflet, how it fold's out to reveal each separate section before becoming a poster...
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