Thursday, 16 October 2008

“The Environmental Impact of Design”

This is the other brief I'm working on alongside the "10 Things You Should Know About Graphic Design" brief.
Also needs to be completed by Christmas

The Brief

“The Environmental Impact of Design”
Use information graphics to inform and educate designers about there environmental impact in the studio environment by the tools and actions they use.

Concept/Proposition

Using all the masses of unclear research I find in response to my dissertation research, simplify it, and turn it into and educational piece of design for designers.

Considerations

Effective and correct research.
Where would it be? What environment will it displayed? Use the space available!
What will be the best way to make designers aware?
Make and impact.
Consider using screen print or digital print.

Target Audience

Designers – both existing and students learning the ways of the world as a designer.


Tone of Voice
Informative and clear.

Background

As part of my dissertation I am researching the tools used by graphic designers and there environmental impacts.
I want to move this on and make the information I find much clearer.
I want to educate and inform using the help of 'infographics'


Mandatory Requirements

Final resolution
Where would it be viewed / distributed?
Posters? Website pop ups? Leaflet?
What will capture the eye of a designer?!

Deliverables

Sketch book and development work
Lots and lots of research.
An end product... (posters? Promotional stuff aimed at designers)
Presented on between 3 & 6 A2 presentation boards.
Supporting work should be ordered and presented in A2 plastic sleeves.

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